Logo for Author Arvin Loudermilk
The clean, slab-serif font reflects this writer's sensibilities and no-nonsense style. The quotation marks represent dialogue, the essence of all narrative fiction.
Rather than having a traditional photograph taken, Arvin wanted something more distinctive that would mesh with the spare graphics of his website.
The distinctive portrait and color usage helps to reinforce the brand across various social networking sites. Pictured are Facebook, Tumblr, and Twitter, respectively.